![]() Usually it doesn’t matter, but when the distinction is important it might help to look at it like this. “For most people these days, the terms ‘font’ and ‘typeface’ are often used interchangeably and most clients probably don’t know the difference either so when we’re presenting directly to them we use simple, straightforward terminology that doesn’t suggest we’re attempting to overcomplicate things.”Īnd he’s right. “It’s probably sacrilege but I’m not sure I’ve ever known the difference,” says Dave Sedgwick, founder of Studio DBD in Manchester. However, in most circumstances even experienced designers alternate between the two and we’re not ashamed to admit that it even happens right here on Creative Bloq. For example, EU law stipulates a minimum size for the text in the nutrition declaration. In the world of packaging, there are consumer protection regulations to adhere to. When coding an app for a specific type of display, adhering to a particular font selection may lead to optimum legibility.įor most people these days, the terms ‘font’ and ‘typeface’ are often used interchangeably Dave Sedgwickīrand guidelines (see our favourite example style guides) are another case in point with identity designers choosing typefaces in certain sizes and weights to support the brand aesthetic they want to portray. ![]() ![]() ![]() In certain contexts – not just when you’re talking to a typographer who is a stickler for accuracy – knowing the exact font is critical. ![]()
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